Bartz, who was paid $47 million last year for her efforts to turn the ailing web portal around, said 99.9 per cent of Google's business is in web search. Perhaps she failed to grasp that web search isn't really Google's primary business but rather just a means to an end. Google has grown to become one of the main advertising brokers in the world, on any media, with the firm's massive and market leading search engine simply allowing it to target those ads, providing greater value for money to advertisers.
Though Bartz lecturing Google on business strategy is almost as laughable as Steve Jobs talking about openness or the evils of cross platform development, Yahoo has posted favourable financial results recently. However, when Yahoo is compared against Google, it's hard to see why the Internet search giant would take any notice of a firm that had to put its fate in the paws of the Vole just to stay afloat.
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